radar reports

Showcase your competitive positioning in the market

Leverage third-party validation of your product’s differentiating features and capabilities with a GigaOm Radar Report.

Radar report benefits

Reinforce competitive Positioning

See how your business outshines competition and qualify your place in the market.

Radar report benefits

Highlight differentiators

Understand how your USP’s set you apart from the competition.

Enable faster decision making

Clearly understand how to improve or maximize your potential, and explain how and why to decision makers.

The gigaom radar

The GigaOm Radar weighs each vendor’s execution, roadmap, and ability to innovate to plot solutions along two axes, each set as opposing pairs. The closer to center a solution sits, the better its execution and value, with top performers occupying the inner Leaders circle. The centermost circle is almost always empty, reserved for highly mature and consolidated markets that lack space for further innovation.

The GigaOm Radar offers a forward-looking assessment, plotting the current and projected position of each solution over a 12- to 18-month window. Arrows indicate travel based on strategy and pace of innovation, with vendors designated as Forward Movers, Fast Movers, or Outperformers based on their rate of progression.


Maturity recognizes solution stability, strength of ecosystem, and a conservative stance.


Innovation highlights technical advances and a more aggressive approach.

Feature play

Feature Play indicates a specific focus on niche or cutting-edge functionality.

Platform play

Platform Play displays a broader platform focus and commitment to a comprehensive feature set.


Large Energy Company

Leader in emerging cloud and data technologies. I like the radar and key criteria reports you have produced. Lots of information presented in a ‘easy to consume’ format


“GigaOm’s Radar is distinctive – it’s looking at the product attributes rather than the market share of a company. Market share is a ‘rear view’ metric – and isn’t very useful given the pace of technological change.”


“Digital native with top experts on new technologies like Object storage, Kubernetes, AIOps.”

Large Insurance Company

The GigaOm reports have a palpable, solid bedrock that is based on tech and delivered by people that know what they’re talking about. They give me insights about the current state of the market and where each vendor/product is trending towards.

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GigaOm Radar Frequently asked questions

Radars are typically publish 2-4 weeks after the fact check deadline.

Typically, you will receive correspondence for the Radar factual review about 3 to 4 weeks after the briefings have wrapped up.In this way, you can easily increase your engagement with the customers and turn them into loyal customers.

We will work with our sales and analyst teams to identify other Radars your company is featured in, and will endeavor to share approximate timelines for fact check.

1. Largely the answer is down to table stakes, i.e. the set of things a tech solution category does. Relevance is defined by functionality, not market presence. In this way we’re following the same steps as a technology buyer and creating a level playing field (as best we can) for evaluation.

2. This means we’re looking from the perspective of the technical buyer, not the marketing-driven seller. Just because a vendor doesn’t come up against certain companies in sales, that doesn’t mean they aren’t relevant, particularly given how fast markets can change.

3. To help make things clear for participants, we’re (planning on) creating a set of inclusion criteria for each report. We also welcome conversations with vendors about what categories they feel they do play in, as part of how we put our research schedule together.

If you are interested in leveraging reprint rights after the Radar is completed, you can contact our sales team for more info.

There is no cost associated with being included in GigaOm Radars. If you are interested in leveraging reprint rights after the GigaOm Radar is completed, we can put you in touch with our sales team.


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