The meteoric rise of Waze was a huge success story for the Israeli tech scene, and the country is now aiming to…
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Nick Denton says the traffic game is over, and BuzzFeed has won
In a memo to staff, Gawker Media founder Nick Denton says the site will no longer judge the value of posts purely on how much traffic they generate, and that when it comes to the readership wars, BuzzFeed has won…
Read MoreWhen it comes to media, not everything that counts can be counted
As Medium founder and former Twitter CEO Evan Williams points out in a recent post, there is still far too much obsession with metrics like pageviews and unique visitors instead of looking at ways of measuring real engagement by readers…
Read MoreExternal traffic to Spanish news sites plummets after Google move
Traffic-measurement firm Chartbeat says that external traffic to Spanish news sites is down by double digits in the wake of their removal from the Google News index…
Read MoreSo-called “dark social” traffic turns out to be mostly Facebook
Despite the fact that our ability to track and measure almost every aspect of user traffic has never been stronger, there has…
Read MoreFacebook courts developers to compete with rivals in Asia
Monday Facebook's mobile app server company Parse released statistics on its biggest user growth. Its adoption in Asia has skyrocketed.…
Read MoreDoes BuzzFeed engage in clickbait? That depends on your definition
BuzzFeed strenuously denies that it engages in what some call "clickbait," which the site defines as not following through on the promise of a headline -- but that's not the only definition for clickbait, and probably not even the most common one…
Read MoreThis chart shows why publishers are right to be scared of Facebook
Facebook's traffic-driving power has more than doubled in the past year alone.…
Read MoreChartbeat tries to fight the smoke and mirrors in web measurement by going public with its metrics
Chartbeat CEO Tony Haile says the web-measurement and analytics market is still too full of black-box style tricks and smoke and mirrors, so he is making his company's entire measurement process and methods public in the hope that others will do likewise…
Read MoreDreamforce and OpenWorld may be fun for attendees, but for SF residents, it’s tech money run amok
Now that Salesforce.com and Oracle have released their grip on downtown SF, let's take a moment to marvel at the tech excess of their outdoor conference arenas.…
Read MoreChartbeat gets certified to measure attention, tries to move advertising away from clicks and pageviews
Web analytics firm Chartbeat says it is the first to be certified by the Media Ratings Council for a new way of measuring the actual attention of readers, as part of a move to get publishers and advertisers to stop focusing only on clicks and pageviews…
Read MoreWhen does giving the reader what they want turn into clickbait? It’s complicated
The outrage over clickbait is really just a symptom of the change from a one-way, broadcast model of journalism to one in which we actually know what readers want to read -- and it's not always what we think they should…
Read MoreBitcoin scammer hijacked chunks of traffic from Amazon and others, researchers claim
The attacker redirected traffic to fool cryptocurrency miners' systems into connecting with his "mining pool" -- giving him the proceeds of their hard work.…
Read MoreWashington Post has record traffic month after adding digital staff — is it the Bezos effect?
The Washington Post saw record traffic to its website in July, and editor-in-chief Marty Baron credits the paper's new digital projects and the addition of about 60 new editorial staff for the growth…
Read MoreWant to increase your readership? Forget about Twitter and stop posting so many stories, says the Telegraph
The editor-in-chief of the Telegraph Media Group says the newspaper has seen a large increase in traffic as a result of two strategies: focusing on Facebook more than Twitter, and devoting its resources to fewer stories…
Read MoreCBS website OnGamers shows why you shouldn’t rely on — or try to rig — a social network like Reddit for your traffic
The attempt to use Reddit to drive traffic to its new online-gaming news destination worked wonders for CBSi's website OnGamers, until the link-sharing community spotted what it calls vote manipulation and banned the site…
Read MoreGawker Media looks to boost traffic and wants to double staff, but its Kinja community platform still needs work
Gawker wants to add more staff and boost its traffic so that it can try to catch up to its nemesis BuzzFeed, but its ambitious Kinja commenting and community-engagement platform is having some growing pains, according to editorial director Joel Johnson…
Read MoreMedium admits pay-per-click isn’t the best way to pay writers, still wrestling with being a platform vs. being a publisher
Medium says it is continuing to experiment with how best to compensate writers, but the recent departure of the contributing editor behind one of its collections shows there is still a tension between Medium the magazine and Medium the open platform…
Read MoreUser experience is the new differentiator. How will that affect the internet?
As businesses demand faster user experiences, the nature of the internet is going to change.…
Read MoreLinkedIn surpasses 300M members, announces its “mobile moment”
On Friday, social network and recruiting site LinkedIn announced via blog post that it had officially surpassed 300 million members, with 100…
Read MoreWhat the Oregonian’s new web strategy gets right and what it gets wrong about online media
A newspaper's leaked internal presentation on performance metrics and expectations for reporters has caused a furor about the rise of "hamster wheel" journalism, but the strategy also gets a lot of things right about where media outlets need to be focusing…
Read MoreReality check: No, Upworthy’s traffic didn’t get crushed by Facebook’s algorithm change
Many critics were eager to write Upworthy's obituary based on recent traffic statistics that seemed to show the site was suffering due to a change in Facebook's newsfeed algorithm, but that doesn't appear to be the case…
Read MoreDespite rough month, Yahoo at the top of PC traffic in December
To say December wasn’t a pretty month for Yahoo (s yhoo) would be quite the understatement. Between its protracted troubles with its…
Read MoreForget tablets. Nokia has a bigger connected gadget in mind: the car
Nokia believes its can use its role as the auto industry's mapmaker as a launchpad into the connected car. In an interview with GigaOM, Nokia Here EVP Michael Halbherr shares his vision of the Nokia-powered vehicle.…
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