A social gaming manifesto

Zynga is in turmoil. Since its IPO, Zynga stock has cratered, and it lost its COO. Its emerging mobile strategy has failed to impress. With increasing competition, it’s worth understanding whether Zynga’s troubles are unique to the company, or whether it is social gaming itself that is struggling.…

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“Unleashed” Zynga shows steady progress

It’s been less than nine months since Zynga started to hint at the strategy that would launch its next stage of growth and reduce some of its dependency on Facebook. In fact, the company is showing steady progress in implementing that vision. Third-party developers and Zynga competitors would be wise not to discount Zynga’s momentum.…

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