While over-the-top video has made huge strides over the past few years, those cutting the pay-TV cord are still, by and large,…
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How the TV Industry Can Make Up Lost Revenue Dollars
Total subscription dollars for video go down in an OTT world. And while every household in the U.S. cutting the cord is an unlikely scenario, the increased popularity of services like Netflix on Demand and Hulu Plus is real. How, then, does the world of video entertainment and pay-TV make up the lost revenue?…
Read MorePay-TV’s Ala Carte Tipping Point
Many pay-TV subscribers, as well as policymakers, have complained for decades over what they view as a rip-off: being forced to order…
Read MoreWill TV Ever Get an App Store Moment?
Before the launch of Apple’s App store, the mobile application marketplace reminded me of a state-run grocery store I saw in Eastern Berlin in September 1989: colorless and half-empty, offering up aisle after aisle of unwanted goods. That all changed last July when Steve Jobs unveiled the App Store and vendors, carriers and consumers all rushed after mobile apps like Trabant-driving East Berliners in search of a Big Mac. Today's TV application marketplace is in a similar, pre-App Store state today: lots of competing software platforms, a growing number of connected devices (but none dominant) and a fairly small number of apps. So, when will the TV have its App Store moment?…
Read MoreMemo to Cable Cos: Cord Cutters Aren’t The Issue
It seems the press has caught cord-cutter fever. Reading a recent Washington Post piece, you’d think we’ve entered some sort of Pay-TV apocalypse in which robots battle hipster armies who consume all their video entertainment on Macs, at least when they’re not making music videos. Others are more skeptical, estimating that only a tiny fraction of users have actually canceled their pay TV services. Regardless of who's right, cord cutting is a red herring.…
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