Pageviews
Advertisement
Chartbeat gets certified to measure attention, tries to move advertising away from clicks and pageviews
We are drowning in data about readers and attention, but which metrics really matter? You won’t like the answer
Traffic is a good thing for media companies to pay attention to — except when it isn’t
Advertisement
What’s the best way to measure attention online? Upworthy thinks it has the answer
A growing obsession with viral content exposes the weakness of most digital media
Advertisement
Business Insider vs. Digiday: One man’s aggregation is another man’s traffic hijacking
Henry Blodget isn’t telling us the most important thing about Business Insider
Advertisement
If Facebook isn’t thinking about buying Tumblr, it should be
The “hamster wheel” fallacy: Why paywalls don’t mean better journalism
Advertisement
