There is a subtle genius to the latest iteration of Lucas Cruikshank's popular (in some circles) manic online personality. While FRED evolves as a cross-platform property, the new series Figgle Chat, directed by Bobby Miller, gives his haters someone to cheer for.…
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Fred the Movie Is This Year’s Biggest Cable Premiere
The young people, they sure do love their Fred. The premiere of the Lucas Cruikshank-starring Fred the Movie on Nickelodeon drew in 7.6 million total viewers on Saturday night. And it's all part of a massive marketing event that doesn't care about platforms.…
Read MoreCruikshank’s “Fred” Cranks Up Playcounts and Dollar Signs
There were a lot of heavy hitters at our recent NewTeeVee Live conference: The CEO of Netflix, the CEO of Hulu, even…
Read MoreNewTeeVee Live Breakout Video Star: Lucas ‘Fred’ Cruikshank
We can safely say that 15-year-old Lucas Cruikshank, creator of the wildly popular Fred character on YouTube, is the youngest innovator that…
Read MoreFred Goes Hollywood with Sponsorship Deal
YouTube sensation “Fred” (a.k.a. Lucas Cruikshank) is movin’ on up when it comes to web sponsorships. The high-pitched hyper-active character has a…
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