Apple appears to be changing up the criteria for how apps are ranked in the App Store, and seems to be blocking content that tries to "game" or artificially alter rankings. The changes will make the App Store a better place, especially for shoppers.…
Read MoreResearch
In-App Billing Can Boost Android Revenues More Than You Think
Android developers can now offer digital purchases in their smartphone apps, adding another potential revenue stream. There's an "Android is free" mentality when it comes to software, but there's good news here: in-app revenues are greater in free apps than in paid apps, says one report.…
Read MoreMost Engaging Phone Apps: Top Picks May Surprise You
A recent survey of 10,000 U.S. smartphone users shows a surprisingly limited amount of time spent on some mobile activities such as calendar use, weather and even taking photos. App developers would be wise to take note, since user engagement can boost revenues.…
Read MoreNew iPhone Ads Play to Apple’s Strengths… and iBooks?
Apple introduced three new ads for the iPhone that focus on key competitive advantages the iOS platform provides. Or, two of them focus on competitive advantages, and the last talks about iBooks and the iBookstore, which may be a sign of trouble to come.…
Read MoreApple Faces Scrutiny Over In-App Purchases By Kids
Parents and one lawmaker are raising questions about the way Apple handles in-app payments for children. Rep. Edward J. Markey on Tuesday urged the FTC to review the way Apple markets its apps because of questions about the ease with which children are buying in-app items.…
Read MoreWhat the Ringtone Era Can Teach App Distributors
In-app purchases represent a huge opportunity for developers to generate revenues and for consumers to enhance the user experience. But the market will only reach its potential if it can avoid the public relation problems that plagued the ringtone market a few years ago.…
Read MoreAlternative Payment Services Ride the Freemium App Boom
The news that Tapjoy, formerly Offerpal, raised $21 million in funding last week shows there is a big opportunity to be had by helping the freemium model expand on mobile. It's a lesson that W3i, a desktop application marketing company, is looking to exploit.…
Read MoreIPhone In-App Purchases Almost Equal To Download Revenue
App analytics firm Distimo reported that 49 percent of the revenue on iPhone apps came from in-app purchases in both free and paid apps. The news underscores the importance of in-app payments and the emergence of the freemium model as a revenue driver for app makers.…
Read MoreApple Allows iPhone In-App Purchases for Free Apps
When Apple (s aapl) first allowed in-app purchases for third-party apps on the iPhone platform it was restricted to paid apps only, even…
Read More