Five years ago today, the first ever video of lonelygirl15 was published on YouTube. Back then, many YouTube users thought lonelygirl15 was just an average teenager -- but the character was part of a scripted show, which eventually became the first major web series success story.…
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EQAL Raising Cash to Push Social Video Publishing
EQAL confirmed that it has raised some cash in an effort to bolster its sales and business development teams while trying to grow its platform for social publishing. According to an SEC filing, the company raised $650,000 of a $3.5 million round, but investors weren't disclosed.…
Read MoreHow Do You Define Web Series Success?
In the web series world, success can be tough to define -- for every Guild there's the series that did help its creator land a more prominent gig, or led to a bigger deal. So what are some wins for the space?…
Read MoreIs the PGA’s New ‘Transmedia Producer’ Credit a Good Thing?
UPDATED: The Producer’s Guild of America announced last night the creation of a new title for producers who work in the increasingly…
Read MoreEQAL Buys Out Spark Capital 2 Years After Investment Round
EQAL has bought out investor Spark Capital, just has the company has stepped away from its original strategy of becoming a web video production house to pursue a strategy around helping others create and distribute their own web videos.…
Read MorePaula Deen and EQAL Seek ‘Real Women’ For Kraft Contest
Paula Deen fans take note — the domestic goddess with an EQAL-run umbrella site wants to give you a taste of the…
Read MoreThe Voltaggio Brothers Go Beyond Top Chef — With EQAL’s Help
[show=voltaggiobrothers size=large]As a fan of the reality series Top Chef (I like beautiful food and people with tattoos cursing each other out,…
Read MoreOutbreak Adds Some Flare to the LG15 Universe
[show=lgoutbreak size=large]The lonelygirl15 web series franchise has always drawn its success from its fans. But ever since its original creators changed their…
Read MoreWill EQAL’s Shift From Creating Content To Hosting It Pay Off?
Another change in tack for digital content company EQAL -- which recently shifted its focus from investing in its own original series, to pr……
Read MoreEQAL Now Wants to Compete with Ning
EQAL, aka the online studio created by the lonelygirl15 guys (but now focusing on derivative rather than original content), today announced a…
Read MoreCSI Guy Geeks Out on Transmedia, But Not Geeky Enough for Comic-Con?
For something that is supposed to be two tons of fun, Comic-Con appears to have been a source of crushing self doubt…
Read MoreFred Envy Pervasive at LA Conference
Here a Fred, there a Fred, everywhere a Fred-Fred. The specter of 15-year-old Lucas Cruikshank has seemed to haunt NATPE’s LA TV…
Read MoreIs There a Future for Original Web Series?
When EQAL told us earlier this month that it was getting out of the original webisodic entertainment game to focus on creating…
Read Morelonelygirl15 Studio EQAL Gives Up On Its Own Original Content (For Now)
The weak ad market is forcing breakout online video studio EQAL out of the original content business, and into the arms of old-school media……
Read MoreEQAL Foregoes Originals, Gets Cookin’ With Paula Deen
The folks at EQAL, who practically put the concept of newteevee on the map with lonelygirl15, are foregoing original content to focus…
Read MoreHarper’s Island Premieres With a Little Help From Harper’s Globe
Harper’s Island, the 13-episode “mystery event,” debuts tonight on CBS (s cbs), where it will spin a gory yarn about a wedding…
Read MoreHarper’s Globe Gives Interactive Thrills
[show=harpersglobe size=large]Creating newteevee to supplement oldteevee is a tricky thing. How do you tie your online content to your TV show in…
Read MoreVid-Biz: Zumobi, Harper’s Globe, Open Video Conference
Zumobi Introduces American Idol App for iPhone; app gives users bios, pictures, news and 78 original videos from the remaining contestants. (Seattle…
Read MoreCSI Creator’s New Novel to Have a lonelygirl Twist
How simultaneously old school and cutting edge can you get? CSI creator Anthony E. Zuiker’s next project is a crime novel called…
Read MoreLG15‘s Latest Drama: Losing Its New Pilot
Last week, the creators of lonelygirl15 after running a contest to open up a two-month programming slot to fan creators, selected a…
Read MoreVid-Biz: Kaltura, Cable Rates, Kevin James
Kaltura Partners with PLYmedia; white-label video provider and ad platform combiming technologies to allow interactive layers of information on top of videos.…
Read MoreCan EQAL Make CBS’ Harper’s Island a Hit Online?
The partnership between EQAL and CBS is starting to bear fruit, as the two media companies announced their new upcoming multi-platform “social…
Read MoreMoonves: The Internet is a Lab for TV
Addressing a crowd at the Mixx Conference in New York yesterday, CBS president and CEO Les Moonves said that the Internet was…
Read MoreIs LG15: The Resistance a Web Show or a TV Show?
Web video is starting to mirror traditional TV, like it or not. Case in point: the distribution strategy and release schedule of…
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