Skip to content

Main Navigation

Gigaom Search
  • Menu

  • About Us
  • ResearchExpand
    • Cloud & Infrastructure
    • Data Infrastructure, AI & Analytics
    • Edge & Networking
    • Security & Risk
    • DevOps & Applications
  • Analysts
  • Search
  • Sign in
Become a Client

Research

Show filters Hide filters
Topics
Cloud & Infrastructure Data Infrastructure, AI & Analytics Edge & Networking Security & Risk DevOps & Applications engagement
Products
Market Radar Key Criteria & Market Landscape TCO & Benchmark GigaBrief Solution Brief Business & Technology Impact Webinar Blog Podcast
ali-azarbayejani cropped
Image credit: Ali Azarbayejani
Byron Reese Jun 12, 2018 (Jun 11, 2020) -- AI & jobs

Voices in AI – Episode 49: A Conversation with Ali Azarbayejani

In this episode, Byron and Ali discuss AI’s impact on business and jobs. Byron Reese: This is Voices in AI, brought to…

Read More
Artificial Intelligence
Mathew Ingram Feb 25, 2015 (Jun 11, 2020) -- Feel free to comment

While others shut down comments, the NYT wants to expand them

While many other media organizations have gotten rid of their reader comments, including Reuters and Bloomberg, the New York Times says it plans to expand its commenting features and invest more resources in them because they help create a valuable relationship with readers…

Read More
Media, Work & Collaboration
Carmel DeAmicis Feb 4, 2015 (Jun 11, 2020) -- Spoiler: McDonalds + Buzzfeed

Real-time brand tweeting is an art, not a science

As everyone knows, there’s a second kind of competition going on during the Super Bowl, and it has nothing to do with…

Read More
Work & Collaboration
Mathew Ingram Feb 3, 2015 (Jun 11, 2020) -- Don't outsource your community

Guardian digital editor is right — ending comments is a mistake

Guardian digital editor and former New York Times staffer Aron Pilhofer says media outlets are making a monumental mistake by ending comments, instead of focusing on how they can use them to build a true community and two-way relationship with their readers…

Read More
Media, Work & Collaboration
Social network and mobilie communication concept
Image credit: Scanrail/iStock." target="_blank">Scanrail / iStock
Mathew Ingram Jan 23, 2015 (Jun 11, 2020) -- It's good to be social

RebelMouse wants to help media companies own their social graph

After leaving the Huffington Post, former CTO Paul Berry built a social-content management platform called RebelMouse to help media make their content more viral -- and now RebelMouse wants to help them build their own niche communities as well…

Read More
Media, Work & Collaboration
Carmel DeAmicis Jan 22, 2015 (Jun 11, 2020) -- The popular platisher trend

Snapchat hiring journalists to become its own publisher

Not content to rely on major brands for its new media exploration section, Snapchat is also planning on making its own according…

Read More
Media
Carmel DeAmicis Jan 21, 2015 (Jun 11, 2020) -- Media distribution in disguise

Here’s why NBC Sports built a soccer fan social networking app

If you’re a soccer fan in America, life is hard. The best players for the sport you love live overseas. Most U.S. citizens only care…

Read More
Work & Collaboration
Mathew Ingram Jan 14, 2015 (Jun 11, 2020) -- Sharing is caring

News flash for the NYT: You and BuzzFeed aren’t that different

In the process of talking about what her job entails, the audience development editor for the New York Times underestimates BuzzFeed and how much competition it is -- and how it got there…

Read More
Media, Work & Collaboration
Mathew Ingram Jan 2, 2015 (Jun 11, 2020) -- Who defines what's relevant?

Twitter’s “while you were away” feature sums up a crucial dilemma

Twitter is trying to appeal to new users with enhancements like its "while you were away" feature, which recommends content a user might have missed -- but every tweak risks pushing away long-time users who want more control over their timeline, not less…

Read More
Media, Work & Collaboration
Mathew Ingram Dec 15, 2014 (Jun 11, 2020) -- Don't let the trolls win!

Instead of killing comments, we should be trying to fix them

Many media sites are deciding to shut down reader comments because they have become troll and spam-filled cesspools -- but why not show how much you value readers by spending the time to improve your comment section?…

Read More
Media, Work & Collaboration
Mathew Ingram Nov 11, 2014 (Jun 11, 2020) -- Blog Post

Ending reader comments is a mistake, even if you are Reuters

Reuters says the conversation about news content has moved to social platforms like Twitter and Facebook, so it is removing the ability for readers to comment on its stories -- but I think that is a mistake, for a number of reasons…

Read More
Media, Work & Collaboration
Carmel DeAmicis Oct 29, 2014 (Jun 11, 2020) -- Blog Post

Since joining Facebook, Instagram is getting more and more love from big brands

Instagram is more popular than ever with the Fortune 500 companies who use it to build their brands.…

Read More
Work & Collaboration
Tim Crawford Oct 27, 2014 (Jun 11, 2020) -- Weekly Update

IBM connects the dots between data, cloud and engagement

At this week’s IBM Insight conference in Las Vegas, IBM brought out the big guns to demonstrate their chops in the data…

Read More
Buyer's Lens
Mathew Ingram Oct 20, 2014 (Jun 11, 2020) -- Blog Post

Chartbeat tries to fight the smoke and mirrors in web measurement by going public with its metrics

Chartbeat CEO Tony Haile says the web-measurement and analytics market is still too full of black-box style tricks and smoke and mirrors, so he is making his company's entire measurement process and methods public in the hope that others will do likewise…

Read More
Data Infrastructure, AI & Analytics, Media, Work & Collaboration
Mathew Ingram Sep 29, 2014 (Jun 11, 2020) -- Blog Post

Does it matter that some New York Times editors and writers don’t tweet? Yes and no

The New York Times has been criticized because some of its senior editors and writers -- including its executive editor -- don't use Twitter. That may seem trivial to some, but it is also an indication of what could be a much larger problem…

Read More
Media
Mathew Ingram Aug 27, 2014 (Jun 11, 2020) -- Blog Post

Research shows that if you remove anonymity, you won’t hear from most of your readers

Many media outlets seem to believe that by forcing readers to use their real identities, they will solve the problem of bad comments -- but in reality, all they are doing is making it less likely that most of their readers will ever respond to their content…

Read More
Media, Work & Collaboration
Mathew Ingram Aug 26, 2014 (Jun 11, 2020) -- Blog Post

Reddit isn’t just for arguments about duck-sized horses — it’s a resource more journalists should pay attention to

Many journalists probably see Reddit as an internet sideshow filled with nerds discussing video games, but GM Erik Martin makes the point that it's also a great way to find people who care about the stories journalists are writing about, and that's a useful resource…

Read More
Media, Work & Collaboration
Mathew Ingram Aug 12, 2014 (Jun 11, 2020) -- Blog Post

Here’s why Twitter probably doesn’t mind that some of its users are robots

Twitter has released updated figures on how many of its users read tweets using some kind of third-party or automated service, saying about 20 million accounts fit that description. While these may not actually be "bots," that term isn't necessarily a bad thing…

Read More
Work & Collaboration
Mathew Ingram Aug 6, 2014 (Jun 11, 2020) -- Blog Post

Is tracking engaged time the secret to measuring media effectiveness, or is it just another blind alley?

ProPublica GM Dick Tofel doesn't think the new trend of encouraging publishers to track "engaged time" is all it's cracked up to be, but defenders of the metric argue that measuring attention has value for publishers and advertisers…

Read More
Media
Mathew Ingram Jul 30, 2014 (Jun 11, 2020) -- Blog Post

Twitter may be considering a Facebook-style feed — but would that help its growth or derail it?

Twitter CEO Dick Costolo suggested during the company's earnings call that it is considering algorithmically-filtered features similar to Facebook's newsfeed, but some users say if it implements a Facebook-style approach they will leave…

Read More
Technology
Mathew Ingram Jun 23, 2014 (Jun 10, 2020) -- Blog Post

Is time spent a better metric than pageviews? Upworthy says it is, and open-sources its code for attention minutes

Both digital publishers and advertisers are trying to come up with a more accurate way of measuring the value of a reader than just raw pageviews or uniques. Upworthy says its "attention minutes" metric is better, and it has opened up the code for anyone to use…

Read More
Media, Video
Lauren Hockenson Apr 21, 2014 (Jun 10, 2020) -- Blog Post

Adobe Social Media Intelligence Report: Text engagement down as videos heat up on Facebook

In its third quarter, Adobe's Social Media Intelligence Report has shown Facebook's growth in video as well as a year-over-year boost in referral value.…

Read More
Technology
Mathew Ingram Mar 24, 2014 (Jun 10, 2020) -- Blog Post

Traffic is a good thing for media companies to pay attention to — except when it isn’t

More and more publishers are choosing to tie the compensation they give their writers to some kind of traffic-based measurement -- but short-term metrics like pageviews and unique visitors are inherently flawed, and as such aren't always a good measure of actual value…

Read More
Media, Technology, Video
Lauren Hockenson Jan 21, 2014 (Jun 10, 2020) -- Blog Post

Report: Teens love Instagram, but aren’t abandoning Facebook

Analysis of social media activity between Q2 and Q4 of 2013 show that Instagram and mobile are growing rapidly, but Facebook rules the roost -- and teens aren't really leaving it quite yet. Social media diversity, it seems, is key.…

Read More
Data Infrastructure, AI & Analytics, Mobile, Technology

Posts navigation

  • 1
  • 2
  • 3
  • »

Stay on top of emerging trends impacting your industry with updates from our GigaOm Research Community.

Join Research Community
Gigaom
  • About Us
  • Analysts
  • Press Room
  • Contact
  • Twitter
  • Facebook
  • LinkedIn
  • RSS Feed
  • Newsletter
  • Privacy Policy
  • Terms of Service
  • © GigaOm All Rights Reserved 2021
This website uses cookies; by continuing you are a agreeing to our Privacy Policy Accept
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled

This is an necessary category.

Save & Accept