When it comes to using big data technology effectively, there's a lot to like about SaaS. When companies like BloomReach create and analyze massive web-wide data sets, they automate insights that almost no individual company could discover on its own.…
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BloomReach nets $25M to turn big data into marketing gold
BloomReach, which offers a big data parsing service that etailers can use to juice their web sites, netted $25 million in new funding which it will use to boost both sales and marketing and research and development efforts.…
Read More5 companies turning your data into dollars
Big data and the marketing world go together like peanut butter and jelly. Marketers want to present their brands in the most-effective manner possible and always put the right ad in front of the right person. Big data makes that possible at a whole new level.…
Read MoreHow the cloud could bring big data to your local deli
The headline might sound like buzzword stew, but it couldn't be any truer. For companies willing to make the leap to cloud services, there will be a lot of companies willing to make big data as easy as paying your bill every month.…
Read MoreBloomReach wants to save your site traffic with big data
BloomReach emerged from stealth mode a message about how it will help ensure companies get their web pages heard above the noise online. Using a potent brew of big data techniques, BloomReach says it can significantly improve traffic by making pages more relevant to consumers.…
Read More5 low-profile startups that could change the face of big data
The great thing about big data is that there's still plenty of room for new blood, especially for companies that want to leave infrastructure in the rearview mirror. At this point, the data-infrastructure space, including Hadoop, is well-funded and nearly saturated, but it also needs help.…
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