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Jeff Roberts Mar 23, 2012 (Jun 9, 2020) -- Blog Post

WSJ Can Change Digital Subscriber Price On The Fly, Says Court

In 2006, the publisher of the Wall Street Journal (NSDQ: NWS) spun off financial magazine Barron's Online and required subscribers to pay mo……

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Media
David Kaplan Jan 15, 2009 (Jun 10, 2020) -- Blog Post

Industry Moves: Barrons.com Shuffles Editors; Yahoo Finance’s Bartalos Returns As Site Editor

Barrons.com is making a few changes at the top of its masthead, saying it wants to better focus its operations. Randall Forsyth is being pro……

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Media
Janko Roettgers Nov 29, 2008 (Jun 8, 2020) -- Blog Post

Macbook Video DRM Problems Continue to Make Waves

Apple (s aapl) continues to find itself in hot water over its decision to support strict copy protection standards with its new…

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Media, Video
Joseph Weisenthal Sep 25, 2008 (Jun 10, 2020) -- Blog Post

Barron’s Acquires Winner’s Circle Organization To Expand Conferences Business

Barron's Magazine, published by Dow Jones (NYSE: NWS), is acquiring The Winner's Circle Organization, a conference organizer dedicated to pr……

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Media
Carleen Hawn Apr 3, 2008 (Jun 5, 2020) -- Blog Post

Question of the Day: Is Jobs Using 'Scarcity Illusion' to juice iPhone2 debut?

We’ve written previously about Harvard marketing guru John Quelch’s research into how companies deliberately create an “illusion of scarcity” to elevate product…

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Technology
Larry Chiang Feb 3, 2008 (Jun 5, 2020) -- Blog Post

8 Deadly Promotion Pitfalls, Part 1.

I’m composing this at my home-away-from-home in sunny Scottsdale, Arizona, where I’ve come to see Superbowl XLII. Consumers are fickle, and what…

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Technology

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