Table of Contents
The data protection market is living through a profound transformation. On the one hand, we have the cloud, which is radically changing where data is created and consumed. On the other hand, new business and regulatory needs are coming from the data-driven society we are now living in.
Furthermore, new startups are disrupting traditional data protection models, while well-established vendors are rethinking their strategy for bridging the gap between legacy and modern, hybrid cloud infrastructures.
The general market direction is trending towards additional services built on top of data protection. Data protection is becoming instrumental in collecting and consolidating data across the entire organization (no matter where it is created or stored) with the goal of reusing it for other purposes. In most cases, it is still about improving and expanding data protection processes, such as in the case of protection against ransomware. Still, areas like security, compliance, data governance, and management are getting a lot of attention as well.
End users focus on building hybrid cloud infrastructures, and they need solutions that can adequately support their data-driven initiatives. This is why the market is very active, with both startups and incumbents looking at ways to disrupt traditional backup models, while increasing the value of data managed with their solutions.
How to read this report
The Market Roundup is part of a series of documents aimed at giving the reader the tools to better understand a technology, evaluate it, and explore the market to find the best solutions for their organization.
In this context, and in order to get a complete view of the state of the solutions available in the market, the reader should consider the following documents:
- Key Criteria to Evaluate Hybrid Cloud Data Protection is an introduction to the technology, defines the necessary evaluation metrics, the key criteria to evaluate new solutions, and the impact of the latter on the former. It is dedicated to those end users that are approaching a new technology for the first time or want an update on the latest evolution.
- GigaOm Radar for Hybrid Cloud Data Protection offers a brief 360° view of the market including market and technical positioning of most notable vendors, and a short introduction of their solutions and differentiations, including a high-level graphic comparison of the vendors.
- Vendor Profiles for Key Criteria are easy-to-read deep dive documents that cover a single vendor regarding the solutions described in the other reports. They provide more details on the solution, how the vendor approached the key criteria, and the impact that its solution has on the evaluation metrics. This document helps end-users to get a quick but complete evaluation of a single vendor.