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Chain of Demand v Henkel AG & Co. KGaA

How an International Chemical and Consumer Goods Company Secured a Battered Supply Chain During the COVID Crisis

Table of Contents

  1. Summary
  2. Setup
  3. About Andrew Brust


The COVID-19 pandemic wreaked havoc on supply chains worldwide and posed a critical threat to multinational manufacturers like Henkel AG & Co., which depend on the reliable delivery of parts, chemicals, and other goods to supply their factories. This case study explores the challenges Henkel AG faced and how it transformed its data operation and deployed accessible BI tools and dashboards to dynamically manage its supply chain operations.

Company: Henkel AG & Co. KGaA is an international chemical and consumer goods company with its headquarters in Düsseldorf, Germany. It is a multinational company active both in the consumer and industrial sector. Its brands include Persil, Right Guard, Sil, Loctite, and Schwarzkopf. Turnover is roughly $20 billion per year. Henkel is a member of the IoT Consortium (joined January 2019).

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