Looks like now Google is buying Waze for $1.3 billion

Waze, a mapping data service with social features has been subject of acquisition rumors for a while. There was speculation of Apple buying them. There there was Facebook and its rumored $1 billion offer. Now Israeli-media reports are speculating that Google is the new buyer.

Researchers say Waze data could help prevent accidents

A group of researchers from an Israeli university used data from Waze to determine the country’s most-accident-prone areas and how they correlate, or not, with a notable police presence. It’s just one of many efforts using ballooning data from drivers and devices to try and make sense of city traffic.

Waze begins monetization push with location-guided ads

Crowd-sourced navigation app Waze is launching its own ad platform, allowing advertisers to insert ads that users can see on their maps and search results when they navigate to their destination. Waze believes these “location-guided” ads can succeed because they incorporate where a user is headed.

Waze navigates users to exclusive discounts on gas

Waze, the crowdsourced traffic app, is trying to save people money as well as time. The company is unveiling a discount fuel service that lets users receive 5-10 cents off each gallon they buy from more than 200,000 gas stations across the country.

Waze arms TV stations with crowdsourced traffic data

After its successful showing during LA’s Carmageddon, Waze, a crowdsourced traffic data app, is now launching a broadcast partner program to allow local TV stations to tap into its data and leverage the app to engage consumers. It is a validation of crowdsourced data and reporting.

Waze picks up $30M and plans Chinese expansion

Waze, the smart crowd-source traffic information application, has picked up $30 million in a Series C round of funding as it looks to capitalize on a burgeoning international opportunity, particularly in China. The company has also hit 7 million users around the world.

Waze 2.0 Helps Keep Groups Together and Informed

Waze today launches version 2.0 of its social-based navigation and mapping application, adding a number of small changes and one big feature. The new Waze Groups allows users to create small groups that can easily share traffic information and track the location of group members.