Analyst
Larry Cornett
Larry Cornett, Ph.D., is an Analyst for Gigaom Research and the founder of Brilliant Forge; a consulting practice that helps organizations focus…
SEO
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Let the video SEO madness begin: Google Trends adds YouTube data
Google Trends just added YouTube search data to its search term database. Many video publishers could use the tool to look for video titles.
Rick Santorum's Search Engine Problem Hits The Big Time
Months ago, few Americans had heard of former Senator Rick Santorum or knew that a search of his name brings up an obscene gay sex term. But…
Khan Academy goes global with crowdsourced subtitles
Salman Khan’s popular educational videos can now be watched with subtitles in up to two dozen different languages, thanks to a cooperation between the Khan Academy and Universal Subtitles. Adding captions not only widens Khan’s audience, it could also help to avoid future legal challenges.
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How Online Startups Can Build Audiences on the Cheap
Facebook and search engine optimization are still useful marketing tools for online startups wanting to build audiences. Let’s examine how a startup making consumer apps or online services can get that much-coveted first million or two users as cheaply as possible.
Google Employs Users to Help Spot, Block Spam Sites
Google is concluding that if people are up in arms about its perceived declining search results, then it will let them get to work in helping refine its searches. Google announced a Chrome browser extension that lets users block sites from appearing in their search results.
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Give Your Website an SEO Health Check With SEO Doctor
Search engine optimization (SEO), the process of optimizing a web page to improve its visibility in search engines, can seem like a complicated business. SEO Doctor, a free add-on for Firefox, can help. It has an easy-to-understand scoring mechanism to help you find potential SEO problems.
App Marketing 101: Search Engine Optimization
For app developers, the single most important step in preparing an iPhone app for release is to ensure it has been properly optimized for iTunes App Store search. With that in mind, we offer a lesson on the art and science of search engine optimization.
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"Attract Visitors to Your Site": A Short Guide to Improving Traffic
There’s probably not much that’s new to you in this book. But it’s well-written, and at just over 50 pages, it can be read in a hour, and it provides a good introduction to some useful techniques for improving the visibility of web sites.
Big Media or Big SEO Spammers?
Faced with declining revenues and increasingly dismal prospects, some mainstream media outlets are adopting questionable tactics. A liberally funded LA startup is only too quick to help them. The story starts with San Francisco-based sex writer Violet Blue.
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App Store SEO: The Impact of iTunes Web Preview
When iTunes web preview pages first appeared for songs and albums the industry was abuzz with the possibility that iTunes could be…
Sitemasher Provides Cost-Effective Tools for Web Developers
I wasn’t sure what to make of Sitemasher when I first heard of it. With Sitemasher, you can build a web site,…
The Virtues of a Three-Headed Business Plan
I was crazy enough to start two businesses at the same time — OnlyBusiness.com and Polaris Blue. My partner and I run…
How to (Really) Use SEO Effectively
Aruni Gunasegaram is a popular contributor to Found|READ, so I’m now a regular visitor to her own blog, entrepreMusings.com. Tonight I ran…
Random musings of no importance
It’s the kind of weekend that has me thinking about goofy stuff that doesn’t really matter but I have to get them…
Death of Dial-Up
SBC’s new low $14.95 a month pricing for DSL service is the last nail in the coffin for dial-up, at least in…
