Pebble

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Forget the money: Kickstarter turns Pebble into a platform

Eric Migicovsky, the man behind the Pebble watch, is not simply interested in the money he’s raising from his record-setting Kickstarter campaign. He’s more interested in how it’s helping create an ecosystem around Pebble’s app platform, which will support developers and make the watch more useful.

How to sell a hot smartwatch: Add iPhone support

A Kickstarter project to bring a new smartwatch to market blew through its $100,000 funding goal in its first day, and two hours later it crossed the $200,000 mark. What’s so unique about the Pebble E-Paper Watch? It works with both Android devices and the iPhone.