Native advertising

On sponsored posts at Gigaom

A review of how sponsored posts are handled at Gigaom and why suggestions that they influence our editors are just plain wrong.

Report

Mobile marketing: four emerging trends

Beacons, cross-device marketing, real-time bidding, and native ads are emerging to help marketers deliver the right ads to the most appropriate users at the optimal time and place.

Twitter ramps up TV ad push with new CBS deal

Your Twitter feed will soon contain clips from CSI or 60 Minutes thanks to the company’s new partnership with CBS. For Twitter, this represents a doubling down on its big bet to pull major money in from TV.