Betaworks

Don’t think of it as content, think of it as information

In order to benefit from digital media and the disruption created by the social web, content companies and publishers have to think differently about what they do: it’s not content, it’s information, John Borthwick of Betaworks told attendees at paidContent 2012.

Chartbeat raises $9.5M to give publishers better radar

Chartbeat announced a $9.5-million round of funding and a series of new features aimed at giving websites and publishers better insight into how users are engaging with their content, something that has become increasingly important as Facebook becomes a major player in online advertising.

Yahoo, Others Eyeing Bit.ly

Yahoo and other web giants have been kicking the tires on New York-based URL shortening service Bit.ly, according to a people in the know. Like many others, Yahoo knows it needs to figure out a way to participate in the emergent real-time and location-aware web.

SocialFlow Wants to Make Sense of the Real-time Web

What makes Twitter so special is also what makes it so infuriating. There isn’t enough context to the information that is flowing through Twitter. A New York-based start-up, SocialFlow wants to change all that with its technology that marries relevance, engagement and big brands.

Rojas and Block Raise $3.2M Financing for Gdgt

Former superstar gadget bloggers Peter Rojas and Ryan Block have raised $3.2 million in financing from a group of venture capital firms and private individuals to fund their “crowdsourced” gadget review site, called gdgt. The company says it has hundreds of thousands of registered users.

Web Goes Retro With Firef.ly

For some of us old fogies who grew up using bulletin boards and forums on closed online services, online chat has always…