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Kinvey nets $10.8M in new funding to boost sales to mobile-obsessed enterprises

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The mobile development platform business has been pretty active of late, with Red Hat buying FeedHenry for $82 million last week and Kii announcing that customers can now use its mobile dev software in their own facilities rather than on a public cloud. Now Kinvey has $10.8 million in fresh Series B funding from new backers NTT Docomo Ventures and Verizon Ventures, along with previous investors Avalon Ventures and Atlas Venture.

That brings total funding in the enterprise-focused Mobile-Backend-as-a-Service (MBaaS) player to $17.8 million. Boston-based [company]Kinvey[/company] will use its new dough to finance product development, boost enterprise sales and build more channel and integrator partnerships.

The selling point of mobile-focused platforms like Kinvey, [company]AnyPresence[/company] or [company]Parse[/company] (which is now part of [company]Facebook[/company]) is to give mobile-first developers higher-level capabilities tailored for their needs than comes with a more generic Platform-as-a-Service (PaaS). With Kinvey as opposed to say, your-favorite-PaaS-company, developers don’t have to sort through all the minutia of the relevant APIs to build an application — a lot of that higher-level work is already done for them as part of the service.

Of course most PaaSes are adding more mobile-specific services blurring that line. And cloud giants Microsoft Azure and Amazon Web Services have added their own perks specifically for mobile developers.