Apple’s retail stores helped its employee diversity stats, but it still employs a lot of white guys

12 Comments

As promised last month, Apple(s appl) released figures describing the diversity of its workforce to the public on Tuesday. The letter from CEO Tim Cook on Apple’s website follows a period in which Google, Facebook, Twitter, Yahoo, LinkedIn and several other major tech companies released diversity statistics after facing public criticism over a lack of female and minority representation in the tech industry.

The numbers show that Apple has the same problems with staff diversity as other tech companies. Like Google and Facebook, Apple is largely made up of white men. Of Apple’s 98,000 employees, 55 percent of its American workers self-identify as white, 15 percent of Apple employees are Asian, and seven percent identify as Black. In terms of gender, seventy percent of Apple workers are male — which is exactly the same proportion that Google and Facebook recently reported.

Those top-level figures include Apple’s vast network of retail stores, which distorts them: a retail workforce is going to be demographically different than a group of employees who work at a Silicon Valley technology firm. When you drill down and look at non-tech workers, 35 percent are women, but in tech roles — the kind of positions which generally come with higher pay  — only 20 percent are.

Leadership, which includes store managers, is whiter and more male than the company as a whole: 64 percent of Apple leadership is white, with Asians in second place at 21 percent. 72 percent of managers are male. Black and Hispanic people make up less than 10 percent of leadership.

Screenshot 2014-08-12 12.50.18

After facing criticism last year for having an executive staff comprised solely of white men, Apple added a woman to high level management, former Burberry CEO Angela Ahrendts. Cook also pointed out in his letter that Sue Wagner joined the Apple board of directors in the past year.

 

12 Comments

Allan

There are no stories about qualified minorities losing spots to under-qualified white candidates so the race baiters can only site worthless stats.

mike

Wow. Tech firms “[faced] public criticism over a lack of female and minority representation in the tech industry”?

Who are these racist and sexist critics who concern themselves with skin color and gender? I thought we had already moved past this and simply hired and focused on those who are qualified?

Terry Hanson

is 55% low? What is better 0? Any strategy of reducing a ethnic group is discrimination based on race. If you changed white to black, saying 55% is too many blacks you probably feel much different about how you are being racist. We have accepted racism against whites as a approved social norm.

zato

“Apple’s retail stores helped its employee diversity stats, but it still employs a lot of white guys”

As always, Microsoft GigaOm finds a way to turn any Apple news into something ugly.

Joe

Enough on the WAR ON WHITE MEN…

I am white and MY IT JOB WENT TO INDIA …

JustSaying

Hmm …. Apple’s stats seem very GOOD in comparison to; The U.S. population’s distribution by race and ethnicity in 2010, that was as follows;

Race / Ethnicity Number Percentage of
U.S. population
Americans 308,745,538 100.0 %

White 223,553,265 72.4 %
African American 38,929,319 12.6 %
Asian American 14,674,252 4.8 %
Native Americans
or Alaska Native 2,932,248 0.9 %
Native Hawaiian or
other Pacific Islander 540,013 0.2 %
Some other race 19,107,368 6.2 %
Two or more races 9,009,073 2.9 %

(“Of Apple’s 98,000 employees, 55 percent of its American workers self-identify as white, 15 percent of Apple employees are Asian, and seven percent identify as Black”)

(“Leadership, which includes store managers, is whiter and more male than the company as a whole: 64 percent of Apple leadership is white, with Asians in second place at 21 percent. 72 percent of managers are male. Black and Hispanic people make up less than 10 percent of leadership.”)

As a whole, the company approach, at least they should maybe focus hiring more qualified Americans first … (BTW, 17.4% more Whites and 5.6% more Blacks, BTW, reduced the Asians by 10.2%, at least according to the 2010 U.S. vital population statistics)

Reference: http://en.wikipedia.org/wiki/Demographics_of_the_United_States

RobPaulGru

OMG! How dare they employ engineers. Shame on Apple for using any engineers at all…

grod79

What ever happened to the most qualified person gets the job regardless of race and gender. This reminds me of participation awards kids now-a-day get for losing. I’m in the minority group and have worked my way up in my career because I was the best qualified not because my bosses had to pretty up their diversity numbers. My job has 85% white employees and I’m fine with that because they all do their job right.

FredZ

As a retired chip designer, I saw first hand what happens to a company when it focuses on diversity by putting unqualified people into important positions. The company goes out of business! Minorities and women need to prepare themselves for jobs in high tech by studying engineering, math, physics, chemistry. And computer science. They need to take the hardest classes and learn to solve technical problems. I’ve seen pretty great women and minority engineers, but not many of them. Young people need to prepare for the career they want, not use statistics to claim they are being discriminated against.

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