Truecaller, the Swedish reverse-lookup phone directory, has expanded its Live Caller ID feature to its iOS app, allowing users to quickly look up unknown numbers from the home screen, the company announced on Tuesday.
While Truecaller’s Live Caller ID feature has been available on Android since 2010, it’s much more difficult to integrate on iOS because Apple’s platform does not let apps intercept calls. This means Truecaller had to find a workaround, but it’s a fairly innocuous one: When you receive a phone call from a number you don’t recognize, you simply take a screenshot of the call. Truecaller references that screenshot against its database of phone numbers, and then Siri reads out the name.
The demo video is short and sweet:
Speaking to TechCrunch, Truecaller CEO Alan Mamedi expressed a hope that Truecaller could gain access to Apple’s calling APIs in the future, to make the process a little less kludgy. While that seems unlikely, there’s no denying that the company has some momentum recently: it raised nearly $19 million from Sequoia Capital in February, and it wants you to know it’s a big deal in India.