Birchbox announces $60M Series B to fortify mobile, expand globally


Ecommerce startup Birchbox, which specializes in subscriptions to monthly beauty kits, announced Monday that it raised a $60 million Series B round, led by Viking Global Investors and including existing investors such as First Round Capital and Accel Partners. The company said that it would use the funds “to continue to tell its story through marketing initiatives, refine its mobile application, fortify Birchbox Man and develop its team worldwide.” According to Fortune, the new round gives the company a $485 million valuation, which prompted a “no comment” from Birchbox.

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