Blog Post

Nokia’s Treasure Tag finds your stuff before it’s lost

It ought to be pretty difficult to actually lose your keys, bag or other personal belongings if you have a Nokia Treasure Tag(s nok). The small device measures 30 millimeters square and 10 millimeters thick. Inside are both Bluetooth and NFC, which are used to pair with and communicate with a Windows Phone. A Treasure Tag app will alert your phone if you’re ever more than 30 feet from the Treasure Tag, and therefore from the attached object. Nokia is offering the Treasure Tags in four colors for $29.90 each in April. The app supports up to four Tags and if your belongings are left behind, you can track their last location using Nokia Here maps.

5 Responses to “Nokia’s Treasure Tag finds your stuff before it’s lost”

  1. Andrew Cresswell

    Hi, I work in the Nokia accessories team. I would like to draw your attention to the fact there will be applications available for iOS and Android.

    “Nokia Treasure Tag will work with Lumia phones that have the Lumia Black update. There will also be third-party applications for Treasure Tag to support Android and iOS devices.”

    Regards, Andrew Cresswell

  2. Nice idea — similar to TILE — but as usual, MS is letting their self-interests get in the way of smart marketing. Do they not know that there are a few iPhone users out there who won’t be buying a Windows phone just to take advantage of what is otherwise a very useful gadget? Jeez, will they never wake up and smell the coffee? It’s NOT a Windows World After All…