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An Oakland-based startup called Omicia has raised a $6.8 million series A round of venture capital, led by Artis Ventures, for a cloud service that lets doctors analyze whole human genomes in order to identify the presence of diseases. The basic service is free (while more-advanced analyses and capabilities cost $99), and the whole process takes less than 3 hours for a whole genome (or less than 1 hour for an exome). Advances in sequencing, algorithms, data storage and cloud computing have been rapidly driving down the cost of genomic analysis over the past few years, leading to an uptick of of startup activity in the space.