This morning, an email from a PR agency titled “Netflix likely to end binge watching in 2014” hit my inbox, responding to this week’s announcement that the streaming service’s first animated original Turbo Fast will be released in installations, as opposed to making the entire season available on day one. Then, a little later, another email, this time from Netflix: “House of Cards returns for second season Friday February 14.” In one big swoop, ready to binge. No change of heart, after all. So why did Netflix divvy up Turbo Fast? Business Week has the answer, House of Cards star Robin Wright has no comment.