Mobilize Re-Run: Netflix’s second screen strategy is all about control

Todd Yellin Netflix Mobilize 2013

For the next few weeks, we’ll be highlighting talks from our recent GigaOM Mobilize Conference as a limited series podcast. First up, Todd Yellin, VP of Product Innovation at Netflix explains the video streaming giant’s approach to the second screen. It’s less about fancy content apps and more about using your phone as a remote control.

You can also watch a video of the talk.

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