Short takes: Todoist updated for iOS 7, Twistspark raises $4.5M in Series A round and changes name to Sparkcentral

Doist has announced that Todoist has been updated for iOS 7 on iPhone and iPad. The interface is even better looking.


The company has also incorporated iOS 7 background sync:

In line with iOS 7, Todoist is now using background updates to synchronize data which means that free users will get automatic background syncs six times per day, whereas Premium users will have continual live sync across all devices including iPhone, iPad, web, Mac, etc.

Now I hope they implement some of the sharing features they’ve hinted at.

Twitspark, the social customer support vendor, has changed its name to Sparkcentral and announced a $4.5 million Series A round, led led by Sigma West and includes repeat investments from The Social+Capital Partnership, Graph Ventures, and existing angel investors.

Davy Kestens, Sparkcentral CEO, wrote this when announcing the funding:

We believe we can turn the fear-generating social world into a pro-active tool – a tool that enterprises can use to foster traditional customer service in a high-tech way, delivering a one-on-one relationship between customer and brands everywhere, at high-volume and to the masses.

And we’re excited. Be of service – wherever you are, whenever you want, through the same real-time channels that used to be the fear-factor of every brand’s communication department.

The dissatisfied customer no longer has to be ticket number 8374292, biding their time and biting their tongue as they wait in the customer service and complaints queue. The customer is now Joe, who is a daily consumer at our Starbucks in the Financial District…or flew our airline 20 times over the past year. His loyalty is important and we value him – as a person. So when he reaches out and says he’s disappointed and needs help, don’t let him down.

Find him and fix it. Let him know you’re sorry and you’ll make it right.

And while you’re at it? Send him a box of chocolates with a card – it’s his birthday next week.

Customers are not tickets – let’s make customer service human again.

Hear, hear!

Sparkcentral is a pure play social customer support product, one not based on an earlier social marketing analytics or monitoring product. I’ve requested a demo. (They seem to be having a blog meltdown at this moment.)