Nearly 78 percent of American homes have broadband & 9 percent cord cutters

When it comes to broadband, about 78 percent of American homes have fast internet connections. That works out to roughly 94 percent of all homes that have Internet connection, according to Durham, NH-based market research service, Leichtman Research Group.  According to their data, about 83 percent of US households now have Internet service at home. Here are some findings from a telephone survey of 1,304 households:

  • 55 percent of adults access the Internet on a Smartphone. Those accessing the Internet on a Smartphone increased from 44 percent last year.
  • 64 percent of broadband subscribers also access the Internet on a Smartphone – compared to 52 percent last year.
  • One percent of all households have an iPad or tablet, but do not use a desktop or laptop computer.
  • About 9 percent of all households get broadband, but do not subscribe to a multi-channel video service – compared to 8 percent the past two years. (Cord cutting is slowly inching up.)
  • Less than 1 percent of all online households say that broadband is not available in their area – compared to 6 percent in 2008.

Comcast is the largest broadband provider in the US.  AT&T is the next largest broadband service provider.