Last week on Research: mobility, multicloud and Microsoft


With their eyes on recent executive shakeups at Microsoft and Zynga, our GigaOM Research analysts are focused on how mobile is changing the face of enterprise IT (not to mention, consumer devices). This week, we take a look at a business-driven alternative to the BYOD trend, the rise of the multicloud trend, and how Microsoft could reverse its fortunes.

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Cloud: The hard truths around multicloud
David Linthicum

Analyst David Linthicum provides his own take on the multi cloud trend in “The hard truths around multicloud.” Based on the Mapping Session that we hosted at last month’s Structure conference, Linthicum note that unlike a hybrid cloud, “multicloud is a complex composite of cloud resources with potentially multiple public and private elements.” He goes on to outline the three elements that are crucial for a successful multi cloud implementation: architecture, planning, and technology.

Mobile: Delivering positive ROI from mobile-enabled projects
Charles Brett

Analyst Charles Brett addresses the growing BYOD trend in the enterprise, and, as an alternative, presents a business-driven strategy for deploying mobile devices into enterprises. While a passive acceptance of BYOD (bring-your-own-device) currently dominates many sectors of the enterprise, Brett presents a second school of thought, advocating for a “business-driven approach that bases its justifications on specific calculations of the return on investment (ROI).” His research report highlights four key practices for success and presents seven practical examples from enterprise and government use cases and a guide to calculating ROI on mobility projects.

Social: Microsoft will rise from the ashes of Windows and Surface failures
Stowe Boyd

in one of his latest analyst blog posts, Stowe Boyd provides his own take on how the continuing move to mobile is affecting the classic IT giants – whose slow response market trends have quickly reverberated through enterprise IT. Citing recent examples from IBM, Intel, Microsoft, and even Zynga, Boyd notes sharp drops in profits and sock prices and calls out Microsoft in particular for its failure to keep pace with competitors like Google. However, Boyd also explains why he has hope for a post-Ballmer Microsoft and its potential, in a few years, to reinvent itself as a credible player in enterprise IT.

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