Making buildings better using data isn’t just about making them more energy efficient. That’s why startup Honest Buildings has expanded its software and data platform beyond a focus on just energy efficiency and green buildings, and has recently closed on a series A round of $5 million to grow its software around real estate projects.
New investor the Westly Group joined the round, which also included current investor RockPort Capital. Honest Buildings also counts early investors Mohr Davidow Ventures, Spring Ventures, Jason Scott, managing partner at EKO Asset Management Partners, and Lisa Gansky, author of The Mesh.
Honest Buildings essentially unlocks capital that can go into buildings to make them better, says Honest Buildings co-founder and CEO Riggs Kubiak. The startup does that by building products like HB Match, which is software that offers building decision makers information about qualified service providers in their area from an architect, to a lighting installer to an energy efficiency auditor. Kubiak says that its HB Match product, launched in January of this year, has become so popular that it’s moved $25 million worth of project deals.
The startup kicked off a focus on London in March, and has an office in East London’s Open Data Institute. East London has an emerging tech startup scene that is seeing growing interest from entrepreneurs, investors, the government and global Internet companies.
Cleantech venture capital has been scarce for young startups in 2013. Series A rounds, in particular, have been very rare. It’s telling that Honest Buildings closed its round after basically expanding outside of cleantech.