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Salesforce acquires visual web clipping service Clipboard

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Visual organizer and web content clipper service Clipboard announced Thursday that it’s been acquired by Salesforce and will be shutting down the current operation. AllThingsD is reporting that the company was acquired for somewhere between $10 and $20 million.

The company explained its decision in a blog post on the site:

“We have some bittersweet news. We are extremely happy to announce that has signed an agreement to acquire Clipboard, allowing us to pursue our mission of saving and sharing the Web on a much larger scale. But at the same time we’re also sad to see this stage of our adventure come to an end, especially since it means that our relationship with you, our users, will irreversibly change. As a result of this news, the Clipboard service at will be discontinued on June 30, 2013.”

I wrote about Clipboard back in September 2012 when it launched its iPhone app and new desktop design. At the time, I noted the similarities between the service and Pinterest, in that they both allow you to save items from across the web and organize that content into “boards.” The Clipboard service allowed you to save links in a way that made them private and fairly useful because of the amount of content that came embedded in clipped material.

“Anyone who’s used Pinterest before will feel immediately familiar with Clipboard — the design is almost identical to the Pinterest layout, with the option of grabbing material from across the web, saving that material to “boards,” and liking other people’s posts.

But Clipboard doesn’t seem like a site for wedding daydreams or fashion photos in the way Pinterest does. Clipboard posts, or “clips,” default to private, and unlike Pinterest’s static photos, Clipboard clips retain almost all of their original web functionality, making them seem more like helpful notes-to-self in the vein of Instapaper or Evernote.”

In the company’s closing post, it reported that the service only gathered 140,000 users who created about 3 million clips. By comparison, last August Evernote had 40 million users, up from 25 milion in May 2012.

3 Responses to “Salesforce acquires visual web clipping service Clipboard”

  1. Left hanging by Clipboard – Consider moving in with

    ASAP we will be comming up with a simple solution for you to import all your Clipboard clips, (includeing documents) into memit.
    Give it a spin at and tell us what you think – are we worthy of keeping all your important content safe and alive?

    Looking forward to welcoming you on the inside :-)
    Sincerely Jan, Co-founder / CEO

    My knowledge:
    My updates:
    My profile:

    WHAT IS MEMIT. [video demo / intro at]
    memit is a web 3.0 social knowledge management service (web and mobile) that is built to make people smarter based on the content they collect, process and publish.
    memit works across on and offline media empowering organized, knowledgeable and influential users.

  2. Clipular!

    Congrats to and we believe in the same vision!

    To users:

    We understand you may want to find an alternative to your awesome tool. Please take 10 seconds to try a tool to let you clip and stitch pieces of the web. It is not exactly the same as Clipboard as Clipular focuses on the Screencapture/clip more and it is just like your instant camera in the web, allows you to capture any portion of the screen. More over, you can stitch the pieces together to tell a news story, make a moodboard, or do brainstorm with others.

    Check out what our users say about Clipular and the video on Chrome store:


    [email protected]

  3. Marc Thomalla

    Congrats to Clipboard! Well done!

    For all homeless Clipboarder we will have an import tool like we did it with We will work the whole weekend so next week you are able to import your clippings on


    Marc, COO @keeeb