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Netflix fronts $100K for best cloud ideas

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Do you have a great cloud computing idea? Could you use $10,000? If so, check out the Netflix(s nflx) Cloud Computing Challenge which will offer 10 prizes of $10,000 each for the best cloud ideas entered.

netflix-logoThe streaming video company, famous for its use of cloud services, is putting up $100,000 to urge developers to come up with new features or “improve usability, quality, reliability and security of computing resources delivered as a service over the internet.” The company’s not new to contests: In 2006 it launched The Netflix Prize for the best collaborative filtering algorithm to aid in personalized film ratings. That prize was discontinued a few years later.

As for the new challenge, Netflix chief product officer Neil Hunt said in a statement:

“Cloud computing has become a hot topic recently, but the technology is still just emerging … No doubt many of the key ideas that will take it to the next level have yet to be conceived, explored, and developed. The Netflix Cloud Prize is designed to attract and focus the attention of the most innovative minds to create the advances that will take cloud to the next level.”

Prizes will be offered in 10 categories and winners will be judged by a panel including Werner Vogels, CTO of Amazon(s amzn); Martin Fowler, chief scientist of Thoughtworks; Simon Wardley, cloud strategist; Joe Weinman, author and Telx SVP; Aino Corry, developer training expert at University of Aarhus; and Yury Israilevsky, VP of Netflix Cloud.

Deadline for entry is September 15, 2013 with winners to be announced at the Amazon Web Services (AWS) Re:Invent conference in November. There’s more information on the prize at Github.

AWS already hosts a startup challenge, but contests like this might bring in some fresh thinking from new and exciting sources.  I look forward to seeing what comes of this contest.

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