Consumer review service Angie’s List (s ANGI) is partnering with Square to let merchants — service providers like plumbers, housecleaners and painters — accept credit card payments from their iPhones. Square’s technology will be integrated into Angie’s List’s iOS (s AAPL) app, Angie’s List Business Center, rather than requiring merchants to use the separate Square app.
“We’re proud to work with Angie’s List to make life easier for businesses of all sizes,” Square co-founder and CEO Jack Dorsey said in a statement.
Angie’s List has about 1.7 million subscribers, most of whom pay a membership fee that varies depending on their location (in New York City, it’s $3.60 a month). The company had previously announced in its October earnings call that it would be working with Square, but hadn’t explained the specifics. “The Square relationship fits into a much bigger and more important activity set that’s around deconstructing the local service transactions – measuring it, monitoring it, improving it and enforcing it,” Angie’s List CEO Bill Oesterle said at the time.
Square, based in San Francisco, has raised over $340 million in funding and has a reported valuation of $3.25 billion.
In a previous version of this post, I wondered whether this was the first time that Square technology has been integrated into an outside business’s app. It’s not: The company told me that the Obama and Romney campaigns also used Square technology.