This year on Kickstarter: GigaOM’s top 10 favorite campaigns


To Be Or Not to Be (a choose-your-own-adventure version of Hamlet)

Goal: $20,000
Amount pledged: $470,179

Even the Bard is part of a Kickstarter sensation. To Be or Not to Be, a humorous choose-your-adventure novel by webcartoonist Ryan North, this month set a record as Kickstarter’s most successful publishing project.  Through the print book, readers can follow the story of the tragic prince or choose the path of a different character in the play. North describes the book as “80,000 words of comedy and mayhem” but it also shows the power of Kickstarter to rally people behind artistic and literary projects traditional publishers would likely never touch.

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