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Netflix for nerds: launches conference and event video subscriptions

Do you find that your monthly Netflix streaming subscription just doesn’t include enough conference and event videos? Then you might want to check out’s new paid membership model, Front Row, which gives subscribers streaming access to conference and event videos from companies like The New Yorker, The Economist and 92nd Street Y for a flat fee.

The San Francisco-based already provides pay-per-view and free access to over 10,000 videos from such events. Video of the full 2012 New Yorker festival, for example, is $99.95 or $9.95 per session, and video of the 2012 Washington Ideas Forum is $44.95 or $2.95 per session. But the company says many members requested a subscription model.

With Front Row, subscribers can pay $99.99 per year or $9.99 per month to gain access to all the videos 60 days after they’re posted on Other perks for members include audio and video downloads of certain free videos, no pre-roll ads and a 20 percent discount on content that’s less than 60 days old. CEO Blaise Zeraga says the majority of pay-per-view videos are purchased a week before the event and in the two weeks after it. Front Row will be a good way for publishers to generate revenue from older content “by capitalizing on long-tail interest,” he says.

Netflix (s NFLX) is also experimenting with conference video and recently added dozens of TED Talks to its streaming offerings.