Blog Post

Vimeo creates new tools to support and pay video makers

Stay on Top of Enterprise Technology Trends

Get updates impacting your industry from our GigaOm Research Community
Join the Community!
Click to enlarge the graphic

Vimeo, the New York-based video hosting site that benefited from the growing maker and creator movements, is launching new ways for video makers to make money. The first tool is called  Tip Jar, and it allows viewers to contribute money and support creators of video, who then get 85 percent of the amount donated. It can be activated by members of Vimeo Plus and Vimeo Pro, Vimeo’s paid services. (I wrote about Vimeo’s resurgence yesterday.)

Vimeo is also planning to launch a new pay-to-view service that will let content creators put their work behind a paywall. A beta version will launch with limited set of feature films, and it will be made available to Vimeo Pro subscribers in early 2013. This is a smart move for the company, which has recently broken into the top 10 of web video destinations. It is a good way for the company to keep attracting independent video content creators.

3 Responses to “Vimeo creates new tools to support and pay video makers”

  1. This is great news for all great artists with amazing videos on Vimeo! It will be interesting to see how this is presented to the buyers and how flexible the solution. We see there are quite some limitations already for Tipping: no embed, Paypal only, see their FAQs

    It seams many other video or content platforms tried to launch their own pay system, yet often they realize this is not their core business and then look for other best in class components to integrate.
    Actually, for those who cannot wait 2013, Vimeans can try Cleeng. Takes 2 minutes to protect a video: