How to use TaskRabbit for research recruiting


Henry Tsai, head of UX for to-do list startup, Astrid recently shared an article about how his company used the services of distributed freelance workforce startup, TaskRabbit for recruiting people for research. Tsai took a cue from Google Ventures’ Michael Margolis and used task rabbits for finding people for usability tests. As he outlines in his article – the process is cheap, fast, and is good for almost instant low-level research. I think the lessons he learned could be applied to other areas of research as well. Want to find out how young adults are using Facebook, well TaskRabbit would be a good way to go. Tsai’s article is worth bookmarking and reading. [Also check out the latest version on Astrid’s iPad app.]

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