Being too clever can be a product killer

BRETT HELLMAN

As Spinal Tap once remarked “It’s such a fine line between stupid and clever.” That’s something Hall.com co-founder and CEO Brett Hellman likes to keep in mind when building products. Hellman warns that if you think you are being really clever in developing a new feature, chances are good it will be confusing to your users.

In this episode of See Founders Run, Hellman talks about the clever conundrum and how contrary to what you might think, small teams should not divide and conquer when tackling a tough problem.

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