If you’re anything like me, you probably spent a good time of your youth compiling mixtapes. 90 minutes of music for friends and special someones, with clever intros and perfectly timed breaks for that inevitable moment of interruption after 45 minutes. Today, those restraints don’t exist, with digital music services like Spotify offering the ability to compile playlists that could theoretically go on forever.
Turns out, in many cases they do – or at least for a very long time: The average share Spotify playlist contains a whopping 170 songs, according to new data released by ShareMyPlaylists.com.
The site announced Monday that its users have shared a total of 100,000 Spotify playlists since its launch three years ago, with 200 new playlists being added each and every day. In addition to that, ShareMyPlaylists.com helped to compile more than 1.5 million playlists through its playlist generator. And more than 15,000 playlists are shared through the site and its apps each and every day.
ShareMyPlaylist.com is another example for a company that has been able to carve out its niche as part of the Spotify ecosystem. Two months ago, social music listening service Soundrop became the first Spotify app to raise significant funding, with Northzone investing $3 million in the Oslo-based company.