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Diversified, United States (Private)
Digital Content Revenue
$1,500,000,000 (39% of total)
Hearst’s CEO in February 2012 said digital revenue would approach levels the company saw in its centennial year of 1987. Hearst’s 1986 revenue was estimated at $2 billion by The New York Times in 1987. So we estimate digital revenue “approaching” that amount at around $1.5 billion.
Source: Company, New York Times, Our estimate
— Laura Owen