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Ebook Bestsellers Breakdown: Flappers and chaperones

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This weekly feature examines certain ebooks’ paths to bestseller-dom, and highlights bestselling titles that are selling more copies in digital than in print.

The Chaperone by Laura Moriarty (Penguin/Riverhead)

What it’s about: Silent movie star Louise Brooks, at age 15, is accompanied by 36-year-old Cora Carlisle from Wichita to New York. The trip changes both of them. This week the book is #12 on the New York Times (s NYT) ebook bestseller list and #21 on the USA Today list, with digital copies outselling print.

How the book hit the NYT list: The Chaperone, published on June 5, hit the NYT hardcover extended list earlier this summer and was chosen as USA Today‘s #1 hot fiction pick. But the ebook is seeing renewed success now because it was chosen as the Kindle (s AMZN) Daily Deal on July 8 and was sold for $2.99. It’s now back to its digital list price, $12.99.

The Chaperone on … Amazon Kindle | Apple (s AAPL) | Barnes & Noble Nook (s BKS) | Google (S GOOG) | Kobo | Sony (s SNE)

And don’t miss…

  • Scholastic’s fourth-quarter earnings rose, due in large part to the success of Suzanne Collins’ dystopian trilogy The Hunger Games. Scholastic announced that the trilogy has sold over 50 million print and digital copies in the U.S.; the bestselling book of the three is still The Hunger Games, with over 23 million copies sold.
  • Last week I featured Colleen Hoover’s self-published YA romance Slammed. It’s still on the NYT ebook bestseller list at #13 (and the USA Today list at #22), and now its sequel, Point of Retreat, is on the NYT ebook list too, at #19.

New York Times bestseller list, week of 7/29/12

Here are the titles in the top-35 that appear on the e-book bestseller list, but not on the print bestseller list (click the link to expand the chart).

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USA Today bestseller list, week of 7/21/12

USA Today includes all formats and genres in one list and notes which format of a book sold best. Here are the titles in the top-35 where e-books outsold print (click the link to expand the chart).

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