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Today in Social

The European commission is threatening to take Google to court if it doesn’t change how it presents search results, according to this story in the Guardian. Google has already re-configured some elements of its controversial “Search and Your World” approach that, supposedly in the name of personalization, promoted a lot of Google services. But apparently Europe – as well as individual European and Eastern countries – is still concerned that Google is anti-competitive. At the same time, Google’s own efforts to paint Microsoft and Nokia with an antitrust brush in Europe may be doomed. It’s not all bad news for Google: the Oracle Java case lost another leg. Meanwhile, those formerly “evil” paid inclusion tactics Google used to frown on are working their way into its own vertical-search shopping site, and formerly free product listings won’t be. Observes rant that perhaps it’s time to accept that the old motto has seen its day.