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Your guide to the new paidContent

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Welcome to the new paidContent! As you may have read in our post Friday, we’ve migrated to a different publishing platform — the same one used by our new partner, GigaOM. (Read our post about paidContent’s acquisition by GigaOM.)

The paidContent you see today is, in all the important ways, unchanged from what came before it: We will still have the same great coverage of the business of digital content and will feature the same talented reporters and writers. And our engineering team has worked hard to make sure that the transition is as seamless as possible for you. Most of the changes are on the back end, so your links, RSS feeds, Twitter feeds and newsletters will be unaffected.

That said, the site does have a different look and feel. We think it’s cleaner and easier to navigate and believe that you’ll quickly agree. As part of the redesign, though, some things have been moved, and others have been removed from the site altogether. So you may find yourself looking for something and not seeing it where you’re used to seeing it.

We’ve put together an FAQ, below, about the migration and what it means for you. If you have a question that’s not on the list, please feel free to leave a comment on this post or email us at [email protected] — we’d love to hear from you. Hope you enjoy the new paidContent as much as you did the old.


Will the types of stories that I’ve been reading on paidContent change with this move?
Not at all! You will still find the same great stories written by the same great writers. However, with this change, we are taking advantage of the strength of the combined paidContent-GigaOM network, so some content will be in different places. Keep reading to find out what has changed.

What’s happening with mocoNews, paidContent:UK and contentSutra?
As media becomes increasingly mobile and global, it makes more sense for us to unify our content under one site. With this move, we’ve merged all our content under the paidContent name and URL.

But don’t worry, we’ll still give you the same great news and analysis. In many cases, we’ll be able to give you more of it. As part of the GigaOM Network, we can now offer you richer and deeper content about mobile. Here on paidContent, we’ll cover stories that relate to digital content, advertising and mobile content business models. On GigaOM Mobile, we’ll focus on the business side of mobile tech, user interfaces, devices, carriers and overall technology.

We’re also expanding our coverage of Europe across the Network, so we’ll be bringing you even more stories about Europe’s tech startups and digital media developments. We’ll be making some exciting announcements about this soon.

If you’d like to see the latest Mobile or Europe stories posted to paidContent, go to our homepage and click on either “Mobile” or “Europe” at the top of the list of stories. The list will automatically show you just the stories you’ve selected.

See below for more details on the mocoNews and paidContent:UK RSS feeds and newsletters.

Will all the stories from paidContent, mocoNews, contentSutra and paidContent:UK still be available in the archives?
Absolutely. All the content will live on the domain. In addition, the,, and links will redirect to the new URLs. If you run into any problems with the redirected URLs, please email [email protected]

Will you still be running the Guest Voices series?
Yes. We will no longer call them out in a separate section on the front page, but we will continue to run Guest Voices posts on paidContent along with our staff-written stories.

What happened to the Bestsellers and Social Standing lists on the home page?
Some familiar features, such as these two, haven’t yet been moved over to the new platform. We know that you miss them, so we will reintroduce many of them on the new site over the next few weeks. We apologize for the delay.

Newsletters, RSS feeds, and social media

Will I still receive my paidContent daily newsletters?
The paidContent newsletter will be transferred over to the new publishing platform automatically, and all subscribers will get their first newsletter through the new system on Tuesday, April 3.

Will I still get the mocoNews or paidContent:UK newsletters?
Everyone who subscribed to the mocoNews or paidContent:UK newsletters will now receive the paidContent newsletter to get more global and complete coverage. Just as we’re bringing all our content together under the URL, we’re bringing our newsletters together into one. Our new newsletter format will provide you with a mix of breaking stories, featured stories and stories that are trending with our readers. If you’d prefer not to receive this newsletter, you can unsubscribe here.

You can also subscribe to our Mobile newsletter, which has coverage of the mobile industry from across the GigaOM Network ( and, through our newsletter sign-up page. And we will soon launch a newsletter for our European coverage across the Network. Keep your eyes out for that.

Will I need to re-subscribe to the paidContent RSS feed?
No. There is no need to change anything with your feed. They will automatically be redirected to the new site.

What happens to my paidContent, mocoNews, or paidContent UK RSS feeds?
You won’t need to change anything. The RSS feeds for will continue to work as they did before. If you subscribed to the RSS for mocoNews or paidContent UK, you will receive a feed of just mobile- or Europe-related content.

If you want an RSS feed of Mobile content from across the GigaOM Network (from and, use this one. To get an RSS feed of international stories from across the Network, subscribe here.

That’s great, but what about my topic-specific RSS feeds?
Those RSS feeds will also automatically be redirected to the new feeds. You won’t have to do a thing.

Memberships and Alerts

I was a paidContent member. What happens to my membership?
We’re ending the paidContent membership program. See above for information on RSS feeds and newsletter subscriptions. The alerts that you set up through your membership will not transfer over. We are working on a newer, better version of the alerts. In the meantime, you can recreate your alerts through Google Alerts, ifttt or a similar third-party service.


I have a question that isn’t addressed here. What do I do?
Please post a comment at the bottom of this page or send an email to [email protected] We’ll get an answer for you as soon as we can, and we’ll update this page as necessary.

I found a bug. How do I tell you about it?
Email it to [email protected] and one of our engineers will look into it as soon as possible. And thanks.

6 Responses to “Your guide to the new paidContent”

  1. While I like the layout of the site, I was consuming content 99% in the newsletter. I have 20+ that I have signed up for, but Moconews was the best one for mobile content only. Not getting the filter on mobile probably means I will junk your newsletter for now. This is a shame, as I signed up for moconews when it was only a few weeks old.

  2. Sorry. I liked the old look where each story headline & summary was clearly separated from the one before and the one after. Now, they kind of all run together. The story headlines don’t look as if they are clickable, but I discovered they are. It is a disservice to readers to not distinguish between clickable and non-clickable content. Finally, the Morning Lowdown doesn’t give any indication of what’s in it anymore. Consequently, I won’t click through to it.

  3. What happened to the e-book section? I’d specifically bookmarked it and enjoyed the feed of stories but now it’s gone along with any tag-based way to filter content. Not particularly interested in sifting through a mass of unrelated content for the stories I care about.