Blog Post

Microsoft Xbox Live adds Comcast, HBO Go

The next update to Microsoft’s XBox Live service (s MSFT) is slated for release this Tuesday, and will include long-awaited applications from some heavy-hitting partners. Sources tell me that the update will have new content from Comcast’s video-on-demand service (s CMCSA) and HBO Go. (s TWX)

Both Comcast and HBO were among the first new content partners when Microsoft announced changes to its Xbox Live user interface and new content deals last October. But they’re some of the last partners to come online as Microsoft has staggered updates of its various content partners’ software over the last several months. Already, apps from Verizon, (s VZ) Epix, Vevo, Vudu (s WMT) and YouTube (s GOOG) have gone live on the game console.

That said, the addition of the new apps tomorrow isn’t wholly unexpected: In February, HBO co-president Eric Kessler told a roomful of tech press that the Xbox implementation of the HBO Go app would go live on April 1, just in time for the season premiere of hit fantasy show Game of Thrones.

Astute observers pointed out that release date was unlikely, however, for a few reasons: For one thing, Microsoft always releases Xbox updates (and really, any software update) on Tuesday, which didn’t mesh with the Sunday premiere of Game of Thrones. For another, it seemed extremely unlikely that HBO would want to have users try to download the app on the same day as the premiere, which could potentially create a bad user experience if things didn’t go as planned.

So tomorrow’s launch date isn’t a huge surprise for HBO. The more interesting news is the launch of Comcast’s Xbox Live experience, which will give users the ability to search its video-on-demand service directly from the game console. That follows Comcast’s attempt to expand access to its content on a number of new devices, including the iPad and connected TVs from Samsung.

That said, Comcast’s Xbox Live deployment is coming under a little bit of criticism prior to launch. An FAQ posted on Comcast’s website has said that videos streamed through the app wouldn’t count toward Comcast’s 250 GB bandwidth cap. That’s causing a bit of a stir, as some people complain that it violates some basic net neutrality tenets and is a threat against streaming services like Netflix (s NFLX) or Hulu Plus. Comcast, meanwhile, claims that the Xbox VOD service doesn’t count against the cap because it is streamed over the cable provider’s private IP network, as opposed to over the public Internet.

7 Responses to “Microsoft Xbox Live adds Comcast, HBO Go”

  1. will someone explain for me what’s the point? My cable is already connected to the best TV in the house, as is the Xbox, so after paying additional for an HBO subscription, I’m going to bother with downloading an app so I can wave my hand at Game Of Thrones? I can use mu Xbox as a DVR? I already have a DVR…help me out, here.

  2. The Comcast app didn’t work at all last night, servers down. and to top it off, hbo go does not work for comcast users, though hbo go works on iOS devices and on the PC, this is like a slap in the face after waiting since last November for this

  3. sandifop

    Q. Will I need a cable subscription to use HBO on my Xbox? Good news would be no, same’ol same’ol would be yes. (I think I already know the answer)

  4. If its Comcast related, the product will have multiple flaws and not work anyway. Don’t waste your money. Comcast is not about customer service, or customer satisfaction. They are about launching products prior to ensuring the product works. And when it doesn’t, the price of your cable bill goes up to make up for the number of customers that were smart enough to take their business elsewhere. Just a suggestion…get reviews before investing in a product with the Comcast name or Xfinity logo.