An average of 100 million people watch the Super Bowl annually, making it one of the most viewed events in the world. But we’re no longer a people with just one screen; connected devices are everywhere. While watching the game at home, we’ll be tweeting about it and sharing thoughts on social networks. And fans at the big game will be doing the same.
Here are some staggering numbers showing how Super Bowl 46 is ready for such mobility:
- 37,871 followers of the official Super Bowl Twitter account
- 50 employees and volunteers will man the Super Bowl Command Center for social media.
- 2.8 million followers of the NFL on Twitter and 4.5 million “likes” of the NFL Facebook page
- 600 antennas for a Verizon-managed(s vz)(s vod) Wi-Fi system at the game that can support 28,000 simultaneous connections.
- 400 additional Verizon antennas for 3G and LTE
- Increased capacity on 200 AT&T (s t) cell sites in the Indianapolis market
- $1.5 million: the amount T-Mobile has spent on the Indianapolis market over the past year to improve cellular coverage and backhaul.
- 52 network capacity upgrades by Sprint(s s) for its 3G network near the Super Bowl.