Blog Post

Outbrain raises $35M for content discovery platform

Outbrain, a content discovery platform that helps online publishers drive engagement, has raised $35 million in a Series D round led by Index Ventures with participation from existing investors Carmel Ventures and Lightspeed Venture Partners. That brings Outbrain’s total funding to $64 million dollars.

Outbrain provides publishers with links to relevant and personalized content that helps promote their own stuff and highlight interesting content on other sites. Publishers can build more engagement on their own site and profit from paid links that take people to other publishers who advertise with Outbrain. Outbrain’s recommendations are viewed more than 3.5 billion times each month and generate more than 200 million monthly clicks for publishers such as CNN, Fox News, hearts, MSNBC and others.

The new funding will help Outbrain extend further into online video and mobile web, while building up its business development team and expanding overseas.

2 Responses to “Outbrain raises $35M for content discovery platform”

  1. Well the New York Times has taken down its outbrain widget now. Apparently the small money they get for having it up is no where near worth eroding their user base by driving them to competing portals.

  2. I looked at these links on CNN and Fox News. They are not labeled as an advertisement. Isn’t this a violation of advertising law? It seems a little immoral and perhaps illegal to masquerade paid advertising as editorial or recommended. I think they will have to re-think this if they dont want to get in trouble