Outbrain, a content discovery platform that helps online publishers drive engagement, has raised $35 million in a Series D round led by Index Ventures with participation from existing investors Carmel Ventures and Lightspeed Venture Partners. That brings Outbrain’s total funding to $64 million dollars.
Outbrain provides publishers with links to relevant and personalized content that helps promote their own stuff and highlight interesting content on other sites. Publishers can build more engagement on their own site and profit from paid links that take people to other publishers who advertise with Outbrain. Outbrain’s recommendations are viewed more than 3.5 billion times each month and generate more than 200 million monthly clicks for publishers such as CNN, Fox News, hearts, MSNBC and others.
The new funding will help Outbrain extend further into online video and mobile web, while building up its business development team and expanding overseas.