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Dow Jones (NSDQ: NWS) is building its German-language news wire service in to a full-fledged Wall Street Journal edition for Germany.
Published on web, mobile and tablets, the edition is due to launch in January and shows what is now likely a strategy for many media companies – launching in new markets, but not with analogue media.
WSJ already has a Europe edition plus local language services in China and Japan. But Germany’s place as Europe’s key economy is only increasing.
German media conglomerate Axel Springer in November sold its 75 percent stakes in business news site WallStreet:Online and stock broker WallStreet:Online Capital, plus its 33.3 percent share of business certificate site ZertifikateJournal, to their managers and shareholders, to focus on its other finance portal, Finanzen.net, which it said has higher reach. FT Deutschland is no longer jointly owned by Financial Times.
Thomson Reuters’ Wall Street editor Knut Engelmann is being named German managing editor for both newswires and WallStreetJournal.de. Dow Jones’ German managing director Dr. Matthias Paul ads the role of publisher for the new site.
The service will include both free and subscriber-only content from WSJ and Dow Jones.