Mipcom attendees got an extra course at lunch in Cannes as Ted Sarandos, the chief content officer of Netflix (NSDQ: NFLX), joined Mike Lang on stage after the Miramax CEO finished his keynote. Instead of the standard Q&A session, the distributor and the content provider with a Netflix movie deal interviewed each other.
Lang asked why the company split its streaming and DVD businesses, giving Sarandos the chance to emphasize the part that doesn’t get a lot of sympathy in the U.S.: the need to separate its growing global streaming business from its U.S.-only DVD operations. (That doesn’t excuse Qwikster as a brand but then, what would?) On the Netflix wish list? Global streaming rights, which Sarandos admits is a “pipedream.”
Asked if Miramax distinguishes between TV and online rights, Lang’s reply — that digital rights are usually among the first questions — shows how the space between the two continues to narrow. Sarandos also illustrated that by announcing another new series that will premiere on Netflix in the U.S., Canada and Latin America: Lillyhammer, a series about a Mafia hitman hiding out in Norway — starring Sopranos alum Steven Van Zandt.
The conversation starts about 14 minutes in. The mipblog has full live blogged play-by-play.