Blog Post

iPad’s enterprise growth bested only by iPhone

Stay on Top of Enterprise Technology Trends

Get updates impacting your industry from our GigaOm Research Community
Join the Community!

The iPad (s aapl) is leading the tablet charge in small and medium-sized businesses (SMB), resulting in a growth spurt that puts the Apple device out in front of nearly all other comers when it comes to new ActiveSync activations performed by enterprise cloud services provider Intermedia. I say nearly because there’s still one device that sees even more activations: the iPhone.

Source: Intermedia. Click the image for more.

Intermedia handles around 350,000 premium hosted Microsoft Exchange (s msft) servers, making it the largest such email provider operating worldwide. It surveys the device makeup of its customers’ ActiveSync-capable smartphones and tablets (basically any device that isn’t a BlackBerry (s rimm)) in the process of running said servers, gathering the data in cloud mobility reports.

This time around, for the period between the end of May and August, iPad activation rose a considerable 102 percent compared to the period immediately preceding it, making it the number two most-activated device (including smartphones) that Intermedia supports. The breakdown of total activations for the period saw the iPhone at number one with 51 percent overall, followed by the iPad with 21 percent. Rounding out the top five were Motorola (s mmi) devices with 9 percent, HTC handsets with 8 percent, and finally LG, Nokia (s nok), Palm (s hpq) and Samsung devices with a combined total of less than 4 percent.

Apple’s success with SMB customers can likely be accounted for somewhat by the greater willingness of smaller enterprise customers to embrace “bring your own device” models of IT hardware support, but it’s a trend that seems to apply equally among enterprises of all sizes.

One Response to “iPad’s enterprise growth bested only by iPhone”

  1. Jordan Stolper

    This rings to true me. Our clients are primarily SMB customers looking to make use of the iPad as a sales tool. Many seem to know there’s something “special” about the tech, but aren’t sure just how to apply to their particular business. Our product, StoryDesk, lets businesses turn sales presentations and catalogs into native iPad apps.

    Jordan Stolper